Pizza Hut enlisted legendary sportscaster and former coach Dick Vitale to tout its new The Flavor of Now menu, launching Nov. 19, at an event in Boring, Maryland — a nod to the fact that the new offerings, like the town’s residents, are anything but boring!
Vitale popped up at a meet-and-greet in the Baltimore-area community and served as the emcee of Boring’s Mason Dixon Bingo Night. Pizza Hut also took over the menu for the evening offering folks a selection of food from the menu. A donation was mdade to support the Boring Volunteer Fire Department.
Pizza Hut is adding 11 new pizza recipes, 10 new crust flavors, six new sauces, five new toppings, four new flavor-pack drizzles, a new logo, new uniform — and even a new pizza box.
“This is the biggest change we’ve ever made,” Carrie Walsh, Pizza Hut’s chief marketing officer, told USA Today. “We’re redefining the category.”“PHOTOS: Legendary Sportscaster Dick Vitale Heads To Boring, Maryland — Because Pizza Hut’s New Menu Is Anything But Boring!”,